Archive for February, 2010

Why Social Media is Hard for Publishers to Accept

Sunday, February 21st, 2010

For over a hundred years the media industry was built on a fundamental principle that written articles were proprietary, unique and enormously valuable to growing their readership and creating credibility. Magazine and newspaper publishers strived to be first to press; and first to press meant you beat your competitors by a day  a week or [...]

Social Surrogates to Speak at Cross Media West Conference

Friday, February 5th, 2010

The new one-day Cross Media West Conference is coming soon to the Anaheim Convention Center in Southern California on Monday, February 22nd. With a morning program for Print Service Providers, an afternoon program for Marketing and Creative Professionals, an optional lunch program in between on Social Media Marketing Strategies, and an Afternoon Networking Mixer, Cross [...]